President & Chief Client Officer
Host, 4A’s Decisions 20/20
Shenan Reed oversees GSK’s Power of One solution in the U.S. market. Previously, Shenan held the same role with Verizon, overseeing its strategic activity across the Publicis Groupe agencies. Prior to that role, Reed was President of the U.S. L’Oréal Business at Wavemaker (formerly MEC), overseeing strategy for the agency’s partnership with the beauty brand. Before that, she founded the digital marketing agency Morpheus Media, renowned for its work with premier luxury, fashion and retail clients, and has also worked with blue-chip brands including The New York Times, Neiman Marcus, LVMH, Net-A-Porter, Lord & Taylor, Tiffany & Co., Chanel, A&E Networks, Vimeo, IFC, Sundance and The Economist.