Global COO/Americas CEO
Host, 4A’s Decisions 20/20
Steve Williams leads data and measurement-driven agency Essence within the WPP/GroupM business. Williams learned his trade at the full-service agency Boase Massimi Pollitt. Previously, he was appointed a Fellow of the IPA and was awarded the Internationalist’s Agency Innovator Award in 2012, his first year in the U.S. Williams frequently serves as a judge for key local and global events, including Campaign and Media Week in the U.K., IPA, Irish Effectiveness, Creative Media Awards and the North American Effie Awards in the U.S., and the Cannes Lions (global) and Festival of Media (global and North America). A 4A’s board member, Williams is the incoming chair of the 4A’s Media Leadership Council in the USA.