Toby Byrne


Toby Byrne is the President of Zefr, a technology company that provides contextual targeting solutions for brands advertising on YouTube. Prior to joining Zefr, Toby was the President of Advertising sales for Fox Networks Group, where he oversaw national ad sales and revenue-generating strategies for FNG’s multi-billion dollar domestic entertainment and sports television businesses and their digital extensions, including Fox Broadcasting, Fox Sports, FX Networks and National Geographic Channels. Toby joined Fox in 1996, and rose through the ranks to be named president of ad sales for Fox Broadcasting Company in 2010. In 2014, he was named president of advertising sales for Fox Networks Group. Toby began his career in 1993 as a media buyer at BBDO. He has served on the boards of the Ad Council, American Advertising Federation and the Video Advertising Bureau. He currently serves annually as a co-chair for the YMCA after school program annual fundraising event. Byrne is a graduate of Georgetown University.